If you're considering AI SDR solutions for your team, 11x might have come up on your radar.
It’s positioned as a tool that helps sales teams automate outreach and drive more conversations at scale.
But what exactly is 11x? What does it offer, and is it built to support B2B sales teams?
In this blog, we’ll break down what 11x is, its core features, and whether it’s the right fit for your sales strategy.
Let’s dive in.
What is 11x
11x is an AI sales development platform that automates outbound prospecting and lead generation.
Key features of 11x
- Prospect Identification: 11x scans multiple signals across social media, public records, and engagement data to identify prospects for your business.
- Personalized Outreach: 11x crafts tailored outreach messages via email and LinkedIn.
- Autonomous Inbound Calling: 11x instantly responds to incoming leads, ensuring every opportunity is engaged without delay.
- Lead Qualification: 11x uses established frameworks like BANT or MEDDIC to qualify prospects, uncovering needs and determining fit during live conversations.
- Meeting Scheduling: Once a lead is qualified, 11x can autonomously schedule meetings and send confirmations, integrating with your team’s calendar and CRM tools.
11x Pricing
The cost of 11x is structured around the number of leads you manage through the platform.
While their website doesn’t disclose specific figures, estimates suggest an annual cost of $50,000 to $60,000, translating to a starting price of approximately $5,000 per month for 3,000 email contacts.
Each contact can receive a total of 5 emails, including follow-ups, as part of the outreach process.
Is 11x Worth the Investment for Your Sales Process?
The cost of 11x.ai has users wondering if it matches what the platform offers.
While 11x offers capabilities that help your sales outreach process, it's not without limitations.
11x Limitations
1. Reliance on Multiple Providers
11x depends on several third-party providers for key functions like contact data, LinkedIn automation, and email warm-up, which may cause delays in resolving issues and potentially increase costs.
2. Requires Multiple Integrations to Function
11x cannot function as a standalone platform and would still require you to have an existing subscription with a sales engagement platform and dialer.
3. No Way to Refine Your Targeting Out-of-the-Box
11x lacks automated tools to filter high-value leads, reducing campaign precision and increasing customer acquisition costs.
4. No Built-In Quality Control Measures
Without safeguards, 11x risks AI-generated hallucinations (incorrect or fabricated information) slipping through, which can damage trust and harm your brand's reputation.
5. Simplistic Emails
11x generates basic emails with limited personalization. This is because it doesn’t research or incorporate multiple layers of personalization, nor does it allow control over what information is used to personalize messages, which reduces its ability to resonate with prospects.
Introducing SDRx, the 11x Alternative For Account-Based Sales
SDRx is an AI SDR that builds targeted lists, conducts account research, and crafts personalized emails, with follow-ups tailored to the prospect's journey. With SDRx managing your outreach activities, you can dedicate your time to meaningful prospect interactions.
Why SDRx is the Better AI SDR
1. Single Platform for Sales Outreach Operations
SDRx is part of Klenty’s sales engagement platform, which includes Dial IQ for calling, Schedule IQ for scheduling meetings, and Prospect IQ for lead data, offering a comprehensive, cost-effective solution without the need for separate tools.
2. Targeted List Building with Quality Filtering
SDRx filters and qualifies ICP-aligned prospects, enriching data with verified emails and phone numbers to ensure accuracy and relevance.
3. Multi-Source Research with Full Prospect Control
SDRx gathers data from both internal and external sources, giving users control over which information to include in outreach, ensuring your messaging resonates with prospects.
4. Adaptive Multi-Channel Outreach
1. Email Writing Agent
SDRx uses 25 proven frameworks to create personalized, human-centric emails tailored to prospect data and their stage in the buying journey.
2. Inbound Calling Agent
SDRx’s AI Calling Agent automatically calls every inbound lead within seconds of submission. It conducts live, human-like conversations, uncovers needs, qualifies prospects using frameworks like BANT or MEDDIC, answers detailed questions about your business, and routes meetings to the right rep.
5. Email Warmups for High Deliverability
SDRx gradually warms up email accounts by increasing sending activity and engagement with targeted recipients, mimicking natural interactions to improve deliverability.
6. Personalized Outreach at Account- and Prospect-Level
SDRx customizes emails using both account-level relevance and prospect-level insights from multiple data sources to create tailored, impactful messaging.
7. Data Accuracy with Built-In Quality Control
SDRx uses AI to perform hallucination checks, verify links, and validate research, ensuring emails are accurate, well-structured, and aligned with the prospect’s needs.
8. Outreach That Evolves Based on Latest Account Data
SDRx continuously updates its outreach messaging as new account data becomes available. Messages are always based on the most recent insights, ensuring relevance at every touchpoint. Follow-ups are also goal-oriented - whether it's getting a reply, booking a meeting, or driving further engagement.
Closing Thoughts
11x is a bold attempt at reimagining outbound sales with AI. It promises autonomous prospecting and engagement across email and phone channels. But beneath the surface, 11x comes with limitations: dependency on third-party tools, limited control over personalization, and a lack of built-in quality safeguards.
SDRx offers a more complete, reliable alternative for account-based sales. SDRx provides complete multi-channel outreach, similar to 11x, but with key improvements. SDRx gives you better targeting and filtering of high-value leads, deeper personalization across both email and calls, and built-in quality controls.
If scaling deeply personalized multi-channel outreach is your goal, book a demo of SDRx to learn more.
